What is USPS GDE? (Global Direct Entry® Wholesaler Program)

Discover the benefits and impact of USPS's GDE program on your business.
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Last update:

May 14, 2024

With global shopping becoming increasingly common, getting international packages to American consumers is crucial. The United States Postal Service (USPS) launched the Global Direct Entry® Wholesaler Program (GDE) to address this need. This program is designed to streamline the process, allowing international packages to enter the U.S. market faster and more smoothly.

This ShipSaving guide will explain how the Global Direct Entry® Wholesaler Program works, its main advantages, its impact on e-commerce, and important considerations to keep in mind.

What is the Global Direct Entry® (GDE) Wholesaler Program?

The Global Direct Entry® (GDE) Wholesaler Program is a USPS initiative that partners with selected wholesalers to handle international shipments. Once packages clear U.S. Customs, they are handed over to USPS for final delivery. Approved wholesalers get listed on the USPS website and receive business leads, helping them grow.

To join the program, wholesalers must meet certain criteria and get USPS approval. They also need to ensure any representatives or agents follow all program rules and regulations.

Benefits of the Global Direct Entry® Wholesaler Program

  • Faster Clearance and Delivery: With the GDE program, packages are handed over to USPS immediately after clearing customs, significantly reducing the time from clearance to final delivery.
  • Value-Added Services: Approved GDE wholesalers can enter into agreements with USPS to have their names listed on the USPS website. This boosts credibility and can help businesses grow.
  • Compliance Assurance: Wholesalers in the GDE program must ensure their representatives or agents follow all program rules and regulations. This makes the entire process more organized and transparent.

How Does Global Direct Entry® Work?

Now that we know what Global Direct Entry® is, let’s look at how it works. First, packages are pre-processed and sorted at an overseas processing center, then shipped to a U.S. border or port. After clearing customs, the packages are taken to nearby warehouses, where USPS collects them and enters them into their sorting and processing system. Finally, USPS delivers the packages to the recipients using their designated services.

To sum up the process, here are the four main steps:

  1. Shipment is processed overseas and shipped to the U.S. border/port.
  2. Shipment clears U.S. Customs and Border Protection.
  3. Shipment enters the USPS mail stream.
  4. USPS delivers shipment via the specified service.

This process ensures that international packages can enter the U.S. market quickly and be delivered to consumers promptly.

Impact of the Global Direct Entry® Wholesaler Program on E-commerce

For e-commerce businesses, cross-border logistics is crucial. The GDE program significantly impacts e-commerce companies in several key ways:

  • Improved Customer Satisfaction: The GDE program allows e-commerce businesses to deliver international orders to customers faster, boosting customer satisfaction and enhancing trust and loyalty.
  • Reduced Shipping Costs: The GDE program simplifies customs clearance and delivery, leading to significant cost reductions for e-commerce businesses and increasing overall profit margins. This financial advantage is especially beneficial for small to medium-sized companies.
  • Expanded Market Reach: The GDE program allows e-commerce companies to enter the U.S. market more efficiently, expanding their international market reach. Both small businesses and large multinational companies can benefit from the GDE program.
  • Increased Competitiveness: In the highly competitive e-commerce market, fast and reliable shipping services are essential for winning customers. By participating in the GDE program, e-commerce businesses can enhance their competitiveness and gain a larger market share.

How to Become a Global Direct Entry® Wholesaler

To become a Global Direct Entry® (GDE) wholesaler, you need USPS approval and must meet several criteria. For example, there's a minimum package volume requirement, and you must pay USPS at least $250,000 in shipping fees annually. Additionally, every six months, you need to provide USPS with a 36-month sales forecast and plan related to the GDE program, among other requirements.

The application process and requirements are detailed and can be found on the USPS website. This is a crucial step in becoming a GDE wholesaler. Once approved, you can partner with USPS to gain more business opportunities and offer your customers more efficient shipping services.

Frequently Asked Questions

Q: Can I use GDE for domestic shipping within the U.S.?

A: No, the GDE program is only for international packages. For domestic shipping within the U.S., you need to use other USPS services.

Q: Can I use my customs clearance service instead of USPS?

A: If you apply to become a wholesaler, USPS will verify if you have your own customs clearance channels and conduct an audit accordingly.

Q: Do GDE packages have unique tracking numbers?

A: Yes, every GDE package has a unique tracking number, typically starting with "92."

Summary

The Global Direct Entry® Wholesaler Program is a significant initiative by USPS to streamline international logistics, expedite customs clearance, and improve delivery times. By partnering with approved wholesalers, USPS can handle international packages more efficiently and provide superior service.

Written on:

May 14, 2024
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